FAQ’s / Frequently Asked Questions

We’ve got answers to some of our most frequently asked questions

  • What is the Challenge?

    The Challenge is Australia's toughest and most effective transformation competition! It is an online 12 week program of hard training and disciplined nutrition designed to not only achieve dramatic change in your physique, but also teach you what you need to know to maintain and even improve your gains for a lifetime. Challengers register online, posting a 'before' picture, and have the option to enter the Challenge Competition with a 'public' account (where other challenge participants can see your transformation and pictures) or skip the competition with a 'private' account (where only you can see your picture). Challengers then have 12 weeks to achieve the best transformation they can. After the 12 weeks, you post an 'after' picture and if you've met the requirements are in the running to win some fantastic prizes! The pictures are judged to determine who has made the biggest transformation from 'before' to 'after'!

    During the Challenge you receive: all the training plans you will need for the 12 weeks; all the nutrition and meal plans you will need for the 12 weeks; shopping lists to help you prepare; tips and advice on the correct mindset and ways to ensure your success for the 12 weeks and beyond; the secrets to staying in the best shape of your life and to stay in control of your fitness and physique; advice on all supplements you will need for the 12 weeks; 24/7 Knowledge and Support from our team of 37 Professional Coaches and ambassadors; our coaches have decades of experience and most of our Ambassadors are our Top 10 men and women from the previous year's Challenges - real people who have lived and breathed the Challenge first hand ready to share their experience and knowledge with first time Challengers!

  • Can anyone do the Challenge? Are there any restrictions?

    The Challenge is open to all men & women of all health and fitness levels and abilities. The only restriction is you must be 16 years or older to be a private participant, and 18 years or older to be a public participant, at the time of registration.

  • What payment methods are available.

    Payments can be made via Credit Card or ZipPay. To find out more about how ZipPay works please refer to https://www.maxchallenge.com.au/how-zippay-works.

  • I am a returning Challenger but I am not getting the $50.00 Discount

    The Discount applies to everyone who has done a paid Challenge. If you did the Challenge prior to 2015 you would have done the older free version.
    The System will recognise your email or mobile and automatically apply the Discount.

  • Can I start the Challenge early or do it in my own time?

    Unfortunately you cannot purchase and follow the plans on your own outside of the set dates.

  • When do I take my 'before' photo? And what are the image requirements?

    You can choose to take your starting photo at any time in the week prior to the Challenge start date, or the first week of the Challenge.

    Image requirements are as follows:


    • You must be holding a copy of any nationally daily newspaper published in Australia (not local papers) with the front page clearly showing and within 24 hours of the newspapers date. This is done to verify the date the picture was taken or the Entry Document available on site.


    • Male - Form-fitting shorts or bathers are preferred, showing legs and torso. 
    • Female - two-piece bathing suit or bra and undies are best.
    • *Be sure not to cut your legs off or cover them in long pants. If you cover up parts of your body it will be difficult to show your progress.


    • Stand with your arms at your sides in the image—no posing - facing forwards.
    • Hold a copy of a newspaper (as per above) clearly displaying the front page, but not covering your body (or as minimal as possible).
    • Take your photo in front of a white or plain background if possible.
    • Try to include your whole body from head to toe in the image, or as much as possible.
    • Try to fill the photograph with your whole body. If you stand too far away, it may be hard to see your progress and great results.
    • No picture can be treated or in any way enhanced after they have been taken. 

  • When do I upload my 'before' photo?

    When you register you will only enter some basic details. When you set up your profile in your DASHBOARD once you have access when the Challenge starts you will then be able to upload 'before' photo.

  • What Supplements do I need for Maxine’s Programs?

    Well done on being prepared in advance, the Supplements that we would recommend are:
    1 X Box Maxine's Burn Protein
    1 X Box Maxine's Night Protein
    2 X Boxes Maxine's Cookies/bar
    This should last you for approx 4 weeks.

  • Can we do the Challenge as a couple and eat the same meals?

    Yes, all of the meals are interchangable, the meals are similar although the portion sizes will differ, so if 1 person has Chicken on their plan for dinner and the other beef, it is fine to both have either option in the portion size allocated to you on your plan.

  • I cannot eat all foods but can I still do the Challenge?

    Yes, all foods can be substituted or swapped with options from another day

  • Can I do the Challenge without using the Supplements?

    Yes, you will still get great results with 100% Nutrition and Training, however, we would recommend that you use the Supplements as they contain fat burners and will assist you to get your results quicker

  • Do I need to be a member of a gym to do the Challenge?

    No we offer both gym and home training options. However if you do choose to train at home we do recommend having some basic equipment to get the most out of your program, including:

    - a bench (adjustable if possible)
    - a barbell with interchangable weights (or fixed of a few different weights)
    - a dumbbell set with interchangable weights (or fixed of a few different weights)
    - Fitball/Swiss Ball
    - Resistance Bands (2 sizes recommended - light and medium or depending on your level)

  • Can I Change my Program once I have registered?

    It is easy to change your Nutrition and Training program.

    There is a tab on your profile page that allows you to change either your Nutrition or Training or Both Programs once you have set up your Profile.

    You can change your program up to week 4 check in of the Challenge.

  • Can I swap exercises I can’t do?

    The Coaches and Ambassadors will be available on the Forum to give advice about changing any exercises you are unable to complete.

  • I have an injury or illness?

    We would always recommend that you check with your Health Care provider before starting and Nutrition or Training Program.

    Once you have treatment in place the Coaches will be able to offer suggested alternative exercises

  • Who can see my details?

    All details (including photos, journal entries, stats and forum posts) are contained within the website and only visible to registered challengers. If you have a private profile then only your name will be visible to other challengers.

  • Can I do the Challenge if I am breastfeeding?

    It is fine to do the Challenge if you are Breastfeeding, We would recommend using the Maxine's Pure as your Protein Supplement as the Maxine's Burn contains fat burners.

    Although, as we are not doctors and therefore cannot safely advise, we suggest taking the ingredients for the Supplements to your doctor and getting their advice. 

  • Do you have a Gluten/Lactose free program?

    Our Nutrition plan is mainly Gluten free, there are a few items such as Oats where you may need to substitute a Gluten free alternative such as Rice Flakes and foods such as Bread where a Gluten free option is readily available.

    Our Coachs  on the Forum are happy to give options and suggestions. The Protein shakes are all Gluten Free.

    With Lactose there is Yogurt on the Program for breakfast which can be substituted by swapping it for a different Breakfast choice such as eggs. Also the Protein Shakes may contain some Lactose so you may decide to try the Maxine's Pure which is a Plant based shake, rather than the Maxine's Burn which is a whey based shake.

  • Can I do the Challenge if I have dietary requirements?

    Our plans are predominately Gluten-Free, and we also have Vegan and Vegetarian meal plans. Our protein supplements are all Gluten-Free, and we also have a Vegan protein available.

  • When is the next Challenge?

    The next Challenge STARTS on Monday 20th May 2019. Please refer to the key dates for all Challenge dates.

  • Can I do the Challenge outside of Australia?

    Yes you can complete the Challenge outside of Australia so long as you have access to the internet.

    In order to be eligible for judging and prizes you must be in Australia at the end of the Challenge, or have an Australian residential address.

    Prizes can only be shipped within Australia

  • Can I do the Challenge anonymously? And who can see my profile if I am Public?

    You have the choice to have either a Public or Private profile.

    If you have a PRIVATE profile only you can see your photos and information.

    If you have a PUBLIC profile it will only be visible to other logged in Challenge participants, as well as those who register to vote at the end. The only information visible on a PUBLIC profile is your photo(s), weight, journal entries and Forum comments. Your personal information that you register with (such as phone number, address etc) remains private. Any and all information contained within a Public profile cannot be searched via Google or external sources.

  • What are the terms on refunds?

    We do not refund for change of mind. For full information on our payment and refund policy please refer to our Terms & Conditions.

  • What support will I get through the Challenge?

    As well as providing you with all the necessary Training and Nutrition Programs you will also have full access to a large variety of online video tips about nutrition and training. Most importantly you will have access to the Challenge Coaches, Ambassadors, and the Challenge Community via our Forum for support! Even though we have separated the Challenge for men and women for judging purposes, one of the MOST important parts of the Challenge process is the community that develops between Challengers as the 12 weeks progresses – we are all in this together and here to help each other!!

  • When do we get access to the Forum & Coaches?

    This will become available 1 week prior to the Challenge start date.

  • When do I get my Training & Nutrition Plans?

    Your first 4 weeks of training and nutrition plans will become available 1 week prior to the start of the Challenge.

  • Do I have to follow the plans exactly as they are?

    We understand that every person and their lifestyle, preference and schedules are different. That is why we encourage people to use the plans as a guide. They will work the way they are, but you can also modify them to suit your needs.

  • What if I am between 2 programs?

    You can mix and match both/2 programs. When you set up your profile in your DASHBOARD you select separate training and nutrition programs. You can choose the same (eg. LEAN / TONE & SHAPE) or you can choose a different training to nutrition. This is what makes it customisable. You can then change at any stage throughout the Challenge if you feel you need – e.g. if you're advancing in the training plan or you need to ramp up your fat burning diet.

    If you are unsure which program to choose when signing up, choose the one you think is best, and then you can change at any time from when you are able to logi in. You can also change plans as often as you like throughout the Challenge duration.

  • Am I automatically part of the competition?

    Some people wish to do the Challenge anonymously, or only do it for themselves and not be part of the 'competition' side of it. Therefore everyone who registers is automatically given a 'Private' account. When you set up your profile in your DASHBOARD you will then have the option to choose a 'public' profile and enter into the competition.

  • Do I have to use Maxine's supplements?

    If you are doing the Challenge then we highly recommend using the Maxine's supplements. The Challenge weekly meal plans on this website are designed specifically around the Maxine's Supplement range to ensure that you get the best results. Maxine's products are formulated to achieve results, with specific proteins, fat burners, recovery and other nutrients designed to support each individual nutrition plan. We use the highest quality ingredients to ensure the best results. We know some people may want to use other products and other brands. But be aware that not all supplements are of the highest quality or true to label claims. These poorer quality or unsuitable formulas will definitely reduce the effectiveness of your program, so insist on the best. Make sure the supplements you choose are of the highest quality from reputable suppliers and specifically suited to your training goals.

    A quick note on quality. MAX'S and Maxine's products use only the highest quality proteins sourced from top manufacturers in Australia, New Zealand, the US and Europe, making our protein supplements amongst the highest quality anywhere on the globe. Our amino acid and metabolism boosting formulations use only the highest quality pharmaceutical grade ingredients and botanicals, and all our products undergo stringent Quality Assurance Testing, GMP testing, FDA testing and micro biological analysis, and are all manufactured in Australian Food Standards, TGA or FDA approved facilities to ensure you get pure and potent supplements that you can take with confidence. To ensure you are getting optimum results make sure the supplements you buy have these standards as a minimum.

  • What do I need to know about the Social Hub?

    A few important things to remember to use the Social Hub to it's maximum: 

    1. You can login either using Facebook or Twitter or Create an account using the Stackla 'Create your account' tab. Follow the steps and will have your own Stackla login and password. You can use this to interact with people via our Social Hub. 
    2. You can also click on 'Edit your profile' located on the top right hand corner of the Social Hub when you click on your profile icon. You can use this to connect your social accounts like Facebook, Twitter or Instagram. 
    3. When posting on any of your social accounts about the Challenge use the hashtags #maxchallenge18 #wearechallenge for the MAXS Challenge and #maxineschallenge18 #wearechallenge for the Maxine's Challenge. Our Social Hub will pick up your post if it contains these hashtags.
    4. Feel free to comment using the comment option located at the bottom of every tile in the Social Hub. You can also 'Like' posts as well as share them across your own Social Channels. 

    Why the Social Hub: 

    • We use the Social Hub to bring all the commentary online across the board on every social channel talking about the Challenge to the one place.
    • We provide you with a tailor-made social experience for the entire 12 weeks and more.
    • We want our Challengers to see more of their social content, we give it to them. We showcase it all into a single page where you can view, share and interact. At the Challenge we take the pain out of social.

  • What if I am overseas when the Challenge finishes?

    If you are overseas when the Challenge finishes, you can still complete the process as long as you have access to the internet and Challenge website.

    If you won't have access (or are unsure if you will) you can prepare your answers to the finishing questions in advance, take your photos, and give these along with your login details to someone who will have access to the internet, who can complete it on your behalf.

    If you are unable to have someone do it for you, you can still participate in the Challenge but unfortunately you will not 'officially 'complete the Challenge, and simply will not be eligible for judging.

  • Do I have to join a Group?

    No, joining or creating a Group is entirely optional, and simply an extra way to keep yourself motivated, accountable and on track.

  • Why must you have a Public profile to win prizes?

    When you have a 'Private' profile no one can see your profile and photos except you, which means the judges are also unable to see your photos during the voting period.

  • What information can challenge participants or public voters see?

    If you have a Public account other challengers and voters from the public can see only the before/after/progress photos, any/all journal entries posted, and any fitness stats or information you have logged (eg weight, fitness test results etc). They will not however be able to see any of your private details like your phone number, or address, which are only recorded for the purposes of getting in contact with you or awarding prizes.

  • What prizes are available?

    Grand Champion:
       • 5 Star Luxury Australian Holiday**
       • Maxine's/MAX'S Prize Pack valued at over $700 RRP*
       • Official Top 10 Placegetters Medal
       • Opportunity to become a sponsored Ambassador for the next Challenge.

    First Runner-up:
       • $1000 Cash Prize
       • Maxine's/MAX'S Prize Pack valued at over $700 RRP*
       • Official top 10 Placegetters Medal
       • Opportunity to become a sponsored Ambassador for the next Challenge.

    Second Runner-Up:
       • $500 Cash Prize
       • Maxine's/MAX'S Prize Pack valued at over $700 RRP*
       • Official Top 10 Placegetters Medal
       • Opportunity to become a sponsored Ambassador for the next Challenge.

    Remaining Top 10 place-getters:
       • Prize Pack valued at over $700 RRP*
       • Official Top 10 Place-getters Medal
       • Opportunity to become a sponsored Ambassador for the next Challenge.

    *Prize packs can only be shipped within Austrlia

    **The Holiday must commence and end from within Australia 

  • Do I get anything at the end of the Challenge?

    All people that complete the Challenge will receive an official Challenge completion certificate.